1996

Founding of LaNetro. Javier Pérez Dolset and his brother Ignacio set up LaNetro in 1996, to offer interactive leisure and entertainment content accessible from any device with access to the internet.

1999

First SMS and WAP launched.

The company introduces its support for Wap, PDA and interactive television (Web TV) through its content portal LaNetro.com. The company is a pioneer in taking online content to any device with access to the Intranet.

2002

In 2002 realizing the opportunity arising in the mobile industry, the company decided to concentrate its activity on Mobile Value Added Services (MVAS).

2004

Two years later, in September 2004, LaNetro acquired the mobile content pioneer, Zed, from Nordic operator TeliaSonera. The company changed its name to LaNetro Zed and kept Zed as its brand for mobile contents and services. Founded in 1999 and a pioneer in the MVAS industry, the company worked as an aggregator and marketed products and services for mobile phones.

This business operation consolidates the company’s position in the mobile content sector and furthers its international expansion, with presence in 15 countries.

2006

In December 2006 the company acquired Monstermob Group PLC, one of its competitors with headquarters in the UK.

Also during this year, Zed bought Spanish company, Alvento Soluciones, a pioneer in the mobile services for business.

The company holds operations in 37 countries.

2007

Zed markets the first web 2.0 based platform integrating mobile and web services, where members can participate in the creation of content which is then shared within the community.

LaNetro Zed becomes Zed Worldwide.

2008

Zed and one of its shareholders (Grupo Planeta) created a joint venture to boost the local guides business of Lanetro.com. Zed acquires Mobitween, the leading developer and publisher of games based on Adobe Flash® technology. 

2009

A year of great geographical expansion: acquisition of Netpeople, which gives great presence in Latin America, opening of a new office in Sydney (Australia) and stablishing a joint venture with the Indian company Tanla Solutions Ltd, the local leading telecommunications software and services provider with worldwide operations.

Also, in its way to become the partner of choice and one-stop-shop for operators, Zed takes two strategic steps: the acquisition of Player X, British mobile media company specializing in Operators Portal Management, games and mobile TV & Video and Temafon, the exclusive content aggregator to one of the “big three” Russian operators Beeline. During 2009 Zed has started operations in Brazil, one of the largest markets by subscribers where Zed was not present. Zed holds today operations in 60 countries.