Handmark customers to enjoy Zed's real-music ringtones in USA

Zed’s catalogue of 100.000 real music ringtones will be available for Blackberry, Windows Mobile and Palm customers in the USA through a partnership agreement with Handmark, global leader developer and distributor for mobile media. These real music ringtones are immediately available to customers through Pocket Express, Handmark’s flagship news and information portal, as well as other desktop and on-device channels Handmark operates for mobile operators as Sprint, Alltel and Telus.

“We value our partnership with Zed to extend our strategy of providing easy access to the finest mobile content available”, said Evan Conway, executive vice-president of Marketing for Handmark. The catalogue of real music ringtones come directly from Zed’s direct deals with all four major labels (Sony BMG, Universal Music Group, Warner Music Group and EMI) as well as over 100 independent record labels. These ringtones cover all genres, including hip-hop, country and rock, and are updated daily.

“As one of the only mobile content providers in the industry that has direct relationships with the major music labels, Zed ensures customers are getting what they want with real music ringtones and not imitations,” says Ted Suh, chief marketing officer of Zed’s U.S. operations. “The dedication Handmark puts into their mobile stores to ensure customer satisfaction is truly unmatched in the industry and we are proud to bring our ringtones to its customers.”